Juices & Purees Division Case study
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1
Understanding
Understanding and confirming the requirements of the briefs given by the client
2
Samples
Shortlist and discuss flavour options. Joint identification of requirements based on gaps in product library: botanical, organic ranges etc.
3
Specification
Discuss exact specification requirements. Sharing of specifications and Material Safety Data Sheets to accompany flavours
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4
Pricing
Confirm pricing based on volume requirements to allow cost modelling of final beverage formulations
5
Communication
Continuous communication with the customer to enable consistent understanding, planning and best working practices
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Continual Support
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Continued supply of established flavours
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Support with flavours for ongoing NPD work
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Proactive flavour recommentations based on new flavour creations or identified trends
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Creation of exciting flavour formulations based on benchmarking finished products or flavours
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Inviting the customer to participate in formulations developed for their specific flavour requirements
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Sharing of identified trends in the form of interative trend presentations
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Liaising directly with the customers’ customers when required
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Liaising with the customers 3rd party manufacturing partners when required
“In a fast paced development industry, innovation and speed are of essence. The team at Uren/ Aromatech fully comprehend this challenge and are key contributors to our flavour library. From pretty florals such as hibiscus and geranium to fiery lemongrass and ginger, they are a genuine star supplier in my botanic go to drawer. Even with standard carbonated soft drinks (CSD’s), of cola, lemon lime, Uren/Aromatech are able to supply a great tasting solution for many types of final beverages, and we openly acknowledge this support and professional execution of tasks are a major part of our own growing success.”